10 Trends to Watch and Leverage in 2017

Want a healthy dose of reality? Being a business owner means more than having to: (a) know your business; (b) handle the sales, marketing, and finance of said business; (c) nurture your customer’s needs; and (d) keep that business afloat. On top of all of that, you need to keep your vision on the horizon. […]

So, You’ve Hired an Assistant… Now What?

You’ve done it! After the long hours of back-office tasks you decided to take on by yourself (tsk, tsk…), mountains of unread emails, and clearing your voicemail box for the THIRD time this week, you finally decided to hire an assistant. Impressive resume? Check. Nice rapport during the interview? Check. That jolt of excitement knowing […]

5 Productivity Tips So You Can Work from the Beach

Perhaps you’d like to work from the beach, the mountains, an RV, or from just about anywhere. But first, let me back up a little bit. I started my business so I could retire when I was 50 (key word was, because I’m considerably north of that now).  However, I believe our businesses are meant […]

What’s your bubblegum for the brain?

As summer approaches, how easy will be it for you to take a real vacation? Do you often feel it’s easier to just “do it myself” than to teach someone (if you had someone)?  Have you trained your clients to expect an immediate response at almost any time of the day? (And yes, you trained […]

An ROI of 4300% and a Few How-to’s

Wouldn’t you like a return of 4300% on your investment? Heck yeah! Here are a few more stats from the same source (Hubspot): 70% of digital marketers find this platform to deliver their top ROI 60% of all marketers report this platform delivers a positive ROI Frankly, if Seth Godin built the platform (pretty much) […]

C3 = Connect, Collaborate, Community

To borrow a phrase from Oprah, here’s what I know for sure: trying to build a business on your own or in isolation is not only very hard but it will absolutely limit your success. That, my friends, is what you should consider a nasty self-limiting belief. If you’ve been listening to me rant for […]

Do You Suffer from Shiny Object Syndrome?

I love entrepreneurs.  We are creative, driven, multitaskers, and maybe it’s just me, but a little ADD too.  This results in what I like to call “the shiny object syndrome”.  We see something new and we have to have it.  There’s a new marketing tool or platform and we have to try it. This can […]

Dont’ Hate Me – I’m Working from the Beach in January

As you prepared for the “historic” snow storm last week – I was not out buying milk and bread.  I was on the beach, in Mexico, with my favorite magazines (yup, the old-fashioned paper kind), a cool drink, the perfect mix of sun and clouds, and a lovely breeze on top of the tropical 80 […]